• Today’s consumers want to easily access information at any moment wherever they are, and whatever device is in their hands. From researching reviews about a product on their mobile device while inside a store, to shopping on their tablets on the couch at home, consumers want to navigate a brand’s website intuitively—regardless of how small or big the screen is.

Because of the variety of devices in which the customer is accessing a website—mobile being the fastest growing channel—the importance of responsive web design cannot be overstated. Forbes magazine 2013 urged that responsive web design should be a top priority to any company that is selling products online in 2014—or risk going out of business. If you’re not online by now, you’re pretty much late to the party.

What is responsive web design and why should you care? Here we’ve compiled the most frequently asked questions about responsive web design, how it affects your bottom line and why an expert can help you avoid common pitfalls.

• http://www.brandedonline.com/commerce-insights/insights-responsive-design.html