Schwartz outlines the following four steps as necessary in the creative thinking process, jumping from the left brain to the right and back again:

• Saturation: Once you know the creative task at hand, immerse yourself in similar work created by the masters and study it.
• Incubation: Walk away from the task and let it sit in your head for awhile so the right hemisphere of the brain can process the thoughts creatively.
• Illumination: Do something to break up your day. If you're at your desk, step away and go somewhere else. You likely get your best ideas away from your usual surroundings so put yourself in a new situation to let that "aha!" moment surface.
• Verification: Test your inspiration and create.