normative ethics - what are our moral obligations? (not really focusing on a person such value theory)
fundamental moral rules / moral theories / moral principles
utilitarianism - depends on the consequences of the actions
some also believe that the end doesn't justify the means, meaning even if the consequences are good, doesn't mean it should be done if the action is bad.
steps of moral reflection - moral instinct in response to a specific scenario → develop a general moral principle → apply this principle to different scenarios
general moral theory - do not cause harm to others
deontology - uses rules that distinguish right from wrong