- Basics
- Name (lol)
- About us
- Mission Statement
- Letter from the Editors (last)
- Brainstorm content ideas
- Monthly features
- Thematic photoshoots
- Playlists
- Submitted artwork
- Written fashion-relevant content
- Design
- What kinds of editorial design are we emulating? (See Pinterest board)
- Fanzine aesthetic coupled with high-end magazine?
- Will this follow a newsletter template?
- Marketing
- Targeting the 18 - 30, male & female
- Trendy, diverse, on-the-go, quick read (Generation of people who have no patience), authenticity, quality, cheap cost, and an "experience"
- Group is very friend conscious & prefer socially conscious/responsible brands
- Can also try and reach parents of this age group as parents of this generation still buy things for their children
- Best way to target is through social media. Start blogging, vlogging, tweeting, and facebooking right as first issue is up.
- Distribution Logistics
jan 3 2014 ∞
mar 3 2014 +