- The Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands (Des Dearlove & Stuart Crainer, 1999)
- Positioning the Battle for your Mind: How to be Seen & Heard in the Overcrowded Marketplace (Al Ries & Jack Trout, 2001)
- The Starbucks Experience (Joseph Michelli, 2006)
- The Fourth Summer of the Sisterhood: Forever in Blue (Ann Brashares, 2007)
- The Call of the Mall: How we Shop (Paco Underhill, 2004)
- The 22 Immutable Laws of Marketing (Al Ries & Jack Trout, 1994)
- Why We Buy: The Science of Shopping (Paco Underhill, 1999)
- Clueless in Advertising (May Lwin & Jim Atchison, 2002)
- Fast Food Nation: The Dark Side of the All-American Meal (Eric Schlosser, 2005)
- The Fall of Advertising & the Rise of PR (Al Ries & Laura Ries, 2004)
- Grinding it Out: The Making of McDonald's (Ray Kroc with Robert Anderson, 1987)
- Pop: Truth & Power at the Coca Cola Company (Constance L. Hays, 2005)
- Soap Opera: The Inside Story of Proctor & Gamble (Alecia Swasy, 1994)
- Harry Potter and the Deathly Hallows (J.K. Rowling, 2007)
- Pitch Invasion: Adidas, Puma & the Making of the Modern Sport (Barbara Smit, 2006)
- Guerrilla Advertising: Unconventional Brand Communication (Gavin Lucas & Michael Dorrian, 2006)
- The Google Story: Inside the Hottest Business, Media & Technology Success of our Time
(David Vise & Mark Malseed, 2005)
- The Loyalty Effect
(Frederick Reichheld)
- Making Money on the Web
(Seth Godin)
- Marketing Warfare
(Al Ries & Jack Trout)
- On Target: How the World's Hottest Retailer Hit a Bullseye (Laura Rowley, 2003)
- dot.con: How America Lost Its Mind in the Internet Era (John Cassidy, 2003)
nov 11 2007 ∞
jan 1 2008 +